The AI influencer marketing platform for media and entertainment
Find creators, run campaigns, and track performance, all from one platform built for media brands.
Used by 200+ brands across 10+ countries
A release's window is days, and manual campaigns waste most of it
A track, a trailer or a premiere earns most of its attention in the first days. Teams that research creators manually, chase posts for tracking and compile reports by hand spend that window on process instead of promotion.
- Hashtag scrolling
- Manual campaign tracking
- Updating spreadsheets
- Waiting for screenshots
Promote releases at the speed of the release calendar
Shortlist creators the day the brief lands, launch across hundreds of them at once, and read views and sentiment live while the window is open.
- Search with AI
- Built in outreach
- Automated tracking
- Lookalike matching
4 suites, 1 platform
The one social marketing platform media brands need to run every campaign intelligently
Discover and manage creators, track your brand's social performance, benchmark competitors, and build a community of advocates around your products.
Find the right media creators, then act on it immediately
Find the right creators from a pool of 400M for every launch by checking their audience, credibility, previous brand partnerships and expected campaign results before you book them.
- Check audience fit, authenticity and fake follower percentage
- Get expected CPE, CPV and performance
- Spot unique reach and audience overlap across your shortlist
- Check previous media brand partnerships
Get a clear view of how your media brand performs on social
Track profile growth, audience quality and content performance across launches and always-on campaigns.
- Compare followers, engagement and post performance
- See which posts, topics and publishing times drive results
- Track audience credibility and changes in follower quality
- Measure progress against the goals you've set
Turn competitor launches into better launch strategy
Benchmark your brand against competing media brands, see which creators and content formats drive their releases, and read how audiences respond through comments.
- Identify the influencers your competitors work with
- Benchmark your brand against competitor accounts
- See the top performing content in the media category
- Analyse audience sentiment on competitor launches
Turn loyal customers and past creators into a fan community
Give the creators and customers who already love your products a branded place to join, keep their profiles in one dashboard, and activate the right members when the next launch brief lands.
- Create a branded community for your brand
- Invite your creators and customers to register and share their profiles
- Find relevant members without starting discovery again
- Manage community members from one dashboard
How media brands choose creators on CultureX
Discover and manage creators, track your brand's social performance, benchmark competitors, and build a community of advocates around your products.
How Illuminati managed campaign operations across 4,500+ creators in one workspace.
Read case studyHow Tamada Media tracked 3,000+ creators and delivered more than 70 profile reports.
Read case studyMedia and entertainment influencer marketing FAQs
How do media brands find the right influencers on CultureX?
Search 400M+ profiles with 35+ filters covering entertainment niches, audience demographics and engagement quality. Every profile shows who the audience actually is, so you match creators to buyers instead of follower counts.
How do I check if a media influencer's followers are real?
Every profile carries an authenticity score and a fake follower percentage, with the audience broken into real users, suspicious accounts and mass followers. You see it before you spend, not after.
How does CultureX help during a product launch?
Once launch content goes live, the platform detects each post automatically and tracks engagement and reach in real time, so you can push what’s working while the launch window is open.
Can media brands track competitor campaigns?
Yes. Monitor competitor accounts, the creators they work with, their top content and the audience response, all over a time period you choose.
How do I measure ROI across different creator tiers?
Campaign reporting tracks ROI and earned media value in real time and compares performance across creators, so you can see which tier earned its fee.
Shortlisting media creators in CultureX is easy and reliable
Use CultureX to build the shortlist for your next campaign. If your team would like to see the workflow first, request a demo.